Internet marketing can generally be defined as generating sales and/or capturing leads from potential customers that are surfing the Internet.Traditionally, this has meant trying to get your website into Google (and others) search engine rankings so that it shows up when a potential customer of yours types in a “keyword phrase”. This has become something of a mysterious black art. There are specialists and consultants that make their living working with companies to try and get their sites on the first page of Google’s search engine results for the keywords that everyone thinks will generate sales and leads. This consulting service is called Search Engine Optimization.
Internet Marketing has grown to include Pay Per Click Advertising. These are ads (when you do a Google search, they show up on the right hand side of the page) that are written by advertisers to be triggered when certain keywords or phrases are searched on. Each time a person clicks on the ad, they are sent to the advertiser’s website, and the advertiser is charged for that “click”. This is how Google makes billions of dollars.
Using our 1st page results plan and the above two traffic strategies along with a well designed and optimized website, your business will have a complete internet marketing presence on the web that will boost your business to new heights.
Contact us to see how we can help you with your over all internet marketing plan.